Saturday, November 28, 2009

iPhone Offers Opportunity

I remember specifically from speaker Ron Companelli presentation a comparison between our time and when he graduated from college. He was facing a bad economy with a high unemployment rate when he graduated from college. He said that in these times comes the best innovations. If you are looking for an opportunity and have a great idea for something that you think people need, perhaps check out apple.com and their step by step instructions on how to create iPhone apps. They even have an iPhone Developer Program, taking web 2.0 to a whole new level. The consumers can control the product. Apple also has a video on their which is posted below that gives the stories of all of the iPhone app creators. Notice that all of them are not Apple employees, but still are creating work for themselves through Apple.

iPhone app creators' stories:
http://developer.apple.com/profiles/

Sunday, November 22, 2009

Go to Class at Stanford With the Help of Apple

Ever since the success of the Apple iPhone and their apps, Apple has surreptitiously started a program that universities can apply to that will give them license to teach an iPhone app making class. An article from USAToday. com, says that many universities are participating in this Apple program, but remain unknown because Apple will not comment. Two known universities to have the class are Stanford and NJIT. The Stanford app making class is the most famous of the two universities not only because two Apple engineers are the professors, but also because their classes are being videotaped and uploaded to iTunes, available free to view on iTunes. To look at this from a marketing standpoint, this is a brilliant move by Apple. This class is a low cost advertisement for the iPhone and its apps. Those who take the class will generate buzz, a free and most efficient way to advertise, on their campus. Apple, whether out of the goodness of their hearts or the minds of their marketers, are helping out college students and possible future entrepreneurs by teaching them how to make an app and giving them the opportunity to make money from those apps. If you are on iTunes U look up Stanford University: iPhone Application Programming.

USA Today article on iPhone app making courses:
http://www.usatoday.com/news/education/2009-07-20-iphoneapps_N.htm